Dan Ariely and Jeff Kreisler Books
Dan Ariely is a professor of psychology and behavioral economics at Duke University, widely known for his research on irrational behavior and decision-making. Jeff Kreisler is a writer, speaker, and financial expert with a background in law and economics.
Known for: Dollars and Sense: How We Misthink Money and How to Spend Smarter
Books by Dan Ariely and Jeff Kreisler
Dollars and Sense: How We Misthink Money and How to Spend Smarter
Written by behavioral economist Dan Ariely and humorist Jeff Kreisler, this book explores the subconscious and emotional factors that influence how people perceive money, make spending decisions, and value purchases. Through engaging stories and scientific insights, the authors reveal why our financial choices are often irrational and how we can make smarter decisions about money.
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The Psychology of Money
Money, on its surface, is a measurement — a neutral medium of exchange, a way to quantify value. But in human minds, it rarely stays that simple. Every dollar we earn or spend carries emotional weight. We attach stories to it, memories, anxieties, even moral connotations. When we explore the psychol...
From Dollars and Sense: How We Misthink Money and How to Spend Smarter
The Pain of Paying
Every purchase we make creates a small psychological tension between desire and loss — what I call the 'pain of paying.' This is not a metaphor; brain-imaging studies show that spending activates the same neural regions associated with physical pain. It literally hurts to see money leave our hands. ...
From Dollars and Sense: How We Misthink Money and How to Spend Smarter
About Dan Ariely and Jeff Kreisler
Dan Ariely is a professor of psychology and behavioral economics at Duke University, widely known for his research on irrational behavior and decision-making. Jeff Kreisler is a writer, speaker, and financial expert with a background in law and economics.
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Dan Ariely is a professor of psychology and behavioral economics at Duke University, widely known for his research on irrational behavior and decision-making. Jeff Kreisler is a writer, speaker, and financial expert with a background in law and economics.
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