Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence, Jakob Schneider Books
Marc Stickdorn is a service design expert and co-founder of More Than Metrics. Markus Edgar Hormess and Adam Lawrence are co-initiators of the Global Service Jam, and Jakob Schneider is a designer and partner at KD1.
Known for: This Is Service Design Doing: Applying Service Design Thinking in the Real World
Books by Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence, Jakob Schneider
This Is Service Design Doing: Applying Service Design Thinking in the Real World
This book provides a comprehensive, hands-on guide to applying service design thinking in real-world contexts. It offers practical methods, tools, and case studies to help teams co-create and implement innovative services. The authors, experienced practitioners in the field, share insights on how to facilitate workshops, prototype services, and embed design thinking into organizations.
Read SummaryKey Insights from Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence, Jakob Schneider
Understanding Service Design and the Double Diamond Process
Service design starts with a mindset. Before we dive into methods, we need to understand what it means to approach challenges as designers of experiences rather than products. In our practice, we describe service design as the human-centered, iterative process of creating systems that serve people e...
From This Is Service Design Doing: Applying Service Design Thinking in the Real World
Core Principles: Co-Creation, Sequencing, Evidencing, and Holistic Thinking
Service design operates through a set of core principles that form our professional compass. Co-creation is the first and most fundamental. Every service is co-produced — not only between provider and consumer but among teams, departments, and even technologies. In our experience, the best ideas eme...
From This Is Service Design Doing: Applying Service Design Thinking in the Real World
About Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence, Jakob Schneider
Marc Stickdorn is a service design expert and co-founder of More Than Metrics. Markus Edgar Hormess and Adam Lawrence are co-initiators of the Global Service Jam, and Jakob Schneider is a designer and partner at KD1. Together, they are leading figures in the global service design community.
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Marc Stickdorn is a service design expert and co-founder of More Than Metrics. Markus Edgar Hormess and Adam Lawrence are co-initiators of the Global Service Jam, and Jakob Schneider is a designer and partner at KD1.
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