William E. Blundell Books
William E. Blundell was a distinguished journalist and editor at The Wall Street Journal, known for his mastery of feature writing and narrative journalism.
Known for: The Art And Craft Of Feature Writing: Based on The Wall Street Journal Guide
Books by William E. Blundell
The Art And Craft Of Feature Writing: Based on The Wall Street Journal Guide
This book offers a comprehensive guide to writing compelling feature articles, drawing on the author’s experience at The Wall Street Journal. It teaches how to find ideas, structure stories, and engage readers through narrative techniques that combine factual accuracy with creative storytelling.
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Finding Ideas
Ideas are the lifeblood of feature stories. Unlike breaking news, which arrives unannounced, features must be actively hunted. In my years at the Journal, I discovered that the best ideas rarely shouted—they whispered from the edges of events. They were found in anomalies, in contradictions, in the ...
From The Art And Craft Of Feature Writing: Based on The Wall Street Journal Guide
Evaluating Story Potential
Not all ideas deserve the labor of a feature. Before investing time, I always test the strength of a concept against essential criteria: Is it fresh? Does it touch emotions universal enough to engage readers? Does it offer promise of depth without distortion? A feature must sustain itself through na...
From The Art And Craft Of Feature Writing: Based on The Wall Street Journal Guide
About William E. Blundell
William E. Blundell was a distinguished journalist and editor at The Wall Street Journal, known for his mastery of feature writing and narrative journalism. His work influenced generations of reporters seeking to elevate factual writing into artful storytelling.
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William E. Blundell was a distinguished journalist and editor at The Wall Street Journal, known for his mastery of feature writing and narrative journalism.
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