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Madeline Ashby Books

1 book·~10 min total read

Madeline Ashby es escritora de ciencia ficción y analista de futuros con experiencia en tecnología y cultura digital.

Known for: How to Future: Leading and Sense-Making in an Age of Hyperchange

Books by Madeline Ashby

How to Future: Leading and Sense-Making in an Age of Hyperchange

How to Future: Leading and Sense-Making in an Age of Hyperchange

future_trends·10 min read

How to Future es una guía práctica para líderes, innovadores y pensadores estratégicos que buscan anticipar y dar forma al futuro en tiempos de cambio acelerado. Los autores presentan métodos de prospectiva, diseño de futuros y pensamiento sistémico para ayudar a las organizaciones a navegar la incertidumbre y construir resiliencia frente a la disrupción tecnológica y social.

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Key Insights from Madeline Ashby

1

Understanding Hyperchange and Why It Matters

To begin futuring, we must first understand the environment we’re inhabiting. We call it the age of *hyperchange* — not just change at a fast pace, but at a pace that makes past models of prediction and control obsolete. We see this in technological breakthroughs that collapse entire industries over...

From How to Future: Leading and Sense-Making in an Age of Hyperchange

2

The Practice of Foresight: Beyond Prediction

There’s a profound distinction between foresight and prediction. Prediction assumes that the future follows a single, knowable trajectory — that if we just gather enough data, we can forecast precisely what will happen. Foresight, on the other hand, accepts uncertainty as the defining condition of r...

From How to Future: Leading and Sense-Making in an Age of Hyperchange

About Madeline Ashby

Madeline Ashby es escritora de ciencia ficción y analista de futuros con experiencia en tecnología y cultura digital.

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Madeline Ashby es escritora de ciencia ficción y analista de futuros con experiencia en tecnología y cultura digital.

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