Jeff Johnson Books
Jeff Johnson is a computer scientist and usability consultant with decades of experience in human-computer interaction. He has worked at Xerox, Sun Microsystems, and Hewlett-Packard, and is the author of several influential books on user interface design and usability engineering.
Known for: Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines
Books by Jeff Johnson
Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines
Designing with the Mind in Mind explains the psychological principles behind user interface design guidelines. Jeff Johnson draws on cognitive psychology to show why certain design rules exist and how understanding human perception, attention, memory, and learning can help designers create more effective and user-friendly interfaces.
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Human Perception
Design begins with seeing. Our perceptual system is not a passive recorder of sight, but an active interpreter that assembles fragments of light into meaningful patterns. When we look at a screen, we don’t see pixels—we see shapes, relationships, and hierarchies. In the book, I draw upon Gestalt psy...
From Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines
Attention and Focus
Our attention is finite. We often imagine multitasking as efficient, but in cognitive terms, each switch of focus incurs a mental cost. In user interface design, every unnecessary element or distracting animation draws on this precious resource. I explain that design should respect the scarcity of a...
From Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Guidelines
About Jeff Johnson
Jeff Johnson is a computer scientist and usability consultant with decades of experience in human-computer interaction. He has worked at Xerox, Sun Microsystems, and Hewlett-Packard, and is the author of several influential books on user interface design and usability engineering.
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Jeff Johnson is a computer scientist and usability consultant with decades of experience in human-computer interaction. He has worked at Xerox, Sun Microsystems, and Hewlett-Packard, and is the author of several influential books on user interface design and usability engineering.
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