Jake Knapp, John Zeratsky Books
Jake Knapp is a designer and author best known for creating the Design Sprint process at Google Ventures. John Zeratsky is a designer, writer, and former partner at Google Ventures who focuses on time management and productivity.
Known for: Make Time: How to Focus on What Matters Every Day, Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
Books by Jake Knapp, John Zeratsky
Make Time: How to Focus on What Matters Every Day
Make Time is a practical guide to reclaiming focus and energy in a world full of distractions. Drawing on their experience at Google and as designers of the Sprint process, Jake Knapp and John Zeratsk...
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
Sprint is a practical guide that introduces a unique five-day process for solving tough problems, developing prototypes, and testing ideas with customers. Created by Jake Knapp at Google Ventures and ...
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The Make Time Framework
When we first designed the Make Time framework, we wanted it to be adaptable. Life is unpredictable—you can’t rely on a rigid routine or a one-size-fits-all prescription. So we created a four-step cycle that you can repeat and refine each day: Highlight, Laser, Energize, Reflect. Each step works on ...
From Make Time: How to Focus on What Matters Every Day
Step 1 – Highlight: Choosing What Matters Most
Every day begins with a choice—what will be the highlight? This isn’t a to-do list item or a minor task to check off; it’s the focal point that gives the day purpose. Your highlight anchors your energy. It says, no matter what else happens, this is what will make today meaningful. Sometimes the hig...
From Make Time: How to Focus on What Matters Every Day
Overview of the Sprint Framework
A sprint is designed around a deceptively simple idea: small teams can accomplish in five focused days what might otherwise take months. The week follows a very intentional arc — Monday through Friday — where each day serves a distinct purpose. The flow moves from mapping and understanding to decidi...
From Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
Day 1 – Map & Expert Interviews
The first day sets the foundation. We begin by mapping the problem space, establishing a clear understanding of the challenge, and deciding what success looks like. Every sprint starts with a long-term goal — a north star that frames our efforts. We then work backward, identifying the obstacles stan...
From Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
About Jake Knapp, John Zeratsky
Jake Knapp is a designer and author best known for creating the Design Sprint process at Google Ventures. John Zeratsky is a designer, writer, and former partner at Google Ventures who focuses on time management and productivity. Together, they co-authored the bestselling book Sprint before writing ...
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Jake Knapp is a designer and author best known for creating the Design Sprint process at Google Ventures. John Zeratsky is a designer, writer, and former partner at Google Ventures who focuses on time management and productivity. Together, they co-authored the bestselling book Sprint before writing ...
Jake Knapp is a designer and author best known for creating the Design Sprint process at Google Ventures. John Zeratsky is a designer, writer, and former partner at Google Ventures who focuses on time management and productivity. Together, they co-authored the bestselling book Sprint before writing Make Time.
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Jake Knapp is a designer and author best known for creating the Design Sprint process at Google Ventures. John Zeratsky is a designer, writer, and former partner at Google Ventures who focuses on time management and productivity.
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