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Vivian Tu Books

1 book·~10 min total read

Vivian Tu is a personal finance educator, content creator, and former equities trader at JP Morgan. Known online as 'Your Rich BFF,' she has built a large following by demystifying money management and investing for young audiences.

Known for: Rich AF: The Winning Money Mindset That Will Change Your Life

Books by Vivian Tu

Rich AF: The Winning Money Mindset That Will Change Your Life

Rich AF: The Winning Money Mindset That Will Change Your Life

finance·10 min read

From TikTok star and former JP Morgan trader Vivian Tu, 'Rich AF' offers a straightforward, empowering guide to personal finance for a new generation. Tu shares practical strategies for budgeting, investing, and building wealth, while helping readers develop a confident, long-term money mindset. The book blends humor, real-world advice, and financial literacy to help readers take control of their financial futures.

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Key Insights from Vivian Tu

1

Understanding Your Money Mindset

Let’s start with what happens before the first dollar hits your bank account—the way you think about money. For most of us, our earliest attitudes toward money weren’t learned in classrooms; they were absorbed from parents, culture, and personal experience. Maybe you grew up watching your family pin...

From Rich AF: The Winning Money Mindset That Will Change Your Life

2

Building a Financial Foundation

After shifting your mindset, the next step is assessing where you actually stand. You can’t design a path to wealth without a map. Think of this phase as your financial inventory—a clear look at income, expenses, assets, and debts. I walk readers through calculating their net worth, not as a judgmen...

From Rich AF: The Winning Money Mindset That Will Change Your Life

About Vivian Tu

Vivian Tu is a personal finance educator, content creator, and former equities trader at JP Morgan. Known online as 'Your Rich BFF,' she has built a large following by demystifying money management and investing for young audiences. 'Rich AF' is her debut book, expanding her mission to make financia...

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Vivian Tu is a personal finance educator, content creator, and former equities trader at JP Morgan. Known online as 'Your Rich BFF,' she has built a large following by demystifying money management and investing for young audiences. 'Rich AF' is her debut book, expanding her mission to make financial literacy accessible to everyone.

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Vivian Tu is a personal finance educator, content creator, and former equities trader at JP Morgan. Known online as 'Your Rich BFF,' she has built a large following by demystifying money management and investing for young audiences.

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