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Louis V. Gerstner Jr. Books

1 book·~10 min total read

Louis V. Gerstner Jr.

Known for: Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic Change

Books by Louis V. Gerstner Jr.

Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic Change

Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic Change

leadership·10 min read

This book is the memoir of Louis V. Gerstner Jr., chronicling his tenure as CEO of IBM during the 1990s. It details how he led the company through a major transformation, shifting its focus from hardware to services and software, and revitalizing its culture and strategy. Gerstner shares insights into leadership, corporate turnaround, and organizational change, offering lessons on managing large-scale transformation in a global enterprise.

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1

Understanding IBM’s Crisis

When I walked into IBM’s Armonk headquarters in April 1993, the sense of paralysis was palpable. Once the undisputed leader of the computing world, IBM had become a relic of its own glory. Revenues were shrinking, morale was demoralizingly low, and factions within the company were preparing for dism...

From Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic Change

2

Rejecting the Breakup Plan

Within weeks of my arrival, I faced the decision that would define IBM’s future: should we follow the Wall Street blueprint and divide the company into autonomous units? To many insiders, this seemed inevitable. Investors argued that breaking IBM apart would unlock value. But as I studied the pieces...

From Who Says Elephants Can't Dance?: Leading a Great Enterprise through Dramatic Change

About Louis V. Gerstner Jr.

Louis V. Gerstner Jr. is an American businessman best known for his role as CEO of IBM from 1993 to 2002. Before joining IBM, he held senior positions at American Express and RJR Nabisco. His leadership at IBM is widely credited with saving the company from decline and repositioning it as a leader i...

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Louis V. Gerstner Jr. is an American businessman best known for his role as CEO of IBM from 1993 to 2002. Before joining IBM, he held senior positions at American Express and RJR Nabisco. His leadership at IBM is widely credited with saving the company from decline and repositioning it as a leader in technology services.

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Louis V. Gerstner Jr.

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