Jeff DeGraff Books
Jeff DeGraff is a professor at the University of Michigan’s Ross School of Business and a leading expert on innovation and creativity. He has advised Fortune 500 companies and is the founder of Innovatrium, an innovation consulting firm.
Known for: The Creative Mindset: Mastering the Six Skills That Empower Innovation
Books by Jeff DeGraff
The Creative Mindset: Mastering the Six Skills That Empower Innovation
The Creative Mindset offers a practical framework for developing creativity in everyday work and life. Jeff DeGraff, known as the 'Dean of Innovation,' presents six essential creative skills—Clarify, Repurpose, Connect, Elaborate, Evaluate, and Streamline—that help individuals and teams generate new ideas and bring them to life. The book combines research-based insights with actionable exercises to help readers unlock their creative potential and foster innovation in any environment.
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Clarify: Defining What You Are Creating and Why
Creativity begins with clarity. Without a clear sense of what you’re aiming for, the energy of innovation disperses into ambiguity. I’ve often found that teams fail not because they lack ideas, but because they lack definition. Clarifying your purpose, constraints, and desired outcomes provides the ...
From The Creative Mindset: Mastering the Six Skills That Empower Innovation
Repurpose: Turning Old Ideas into New Opportunities
Innovation often happens by finding new uses for existing things. Repurposing reminds us that creativity doesn’t always require starting from scratch—it’s about recombination. History is filled with examples: the smartphone repurposed computing power for communication, or the post-it note turned fai...
From The Creative Mindset: Mastering the Six Skills That Empower Innovation
About Jeff DeGraff
Jeff DeGraff is a professor at the University of Michigan’s Ross School of Business and a leading expert on innovation and creativity. He has advised Fortune 500 companies and is the founder of Innovatrium, an innovation consulting firm. Known for his engaging teaching style and practical frameworks...
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Jeff DeGraff is a professor at the University of Michigan’s Ross School of Business and a leading expert on innovation and creativity. He has advised Fortune 500 companies and is the founder of Innovatrium, an innovation consulting firm. Known for his engaging teaching style and practical frameworks...
Jeff DeGraff is a professor at the University of Michigan’s Ross School of Business and a leading expert on innovation and creativity. He has advised Fortune 500 companies and is the founder of Innovatrium, an innovation consulting firm. Known for his engaging teaching style and practical frameworks, DeGraff has authored several books on innovation and leadership.
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Jeff DeGraff is a professor at the University of Michigan’s Ross School of Business and a leading expert on innovation and creativity. He has advised Fortune 500 companies and is the founder of Innovatrium, an innovation consulting firm.
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