Brian Moran Books
Brian P. Moran is a business consultant and speaker specializing in performance management and leadership.
Known for: The 12 Week Year
Books by Brian Moran
The 12 Week Year
The 12 Week Year presents a productivity and execution system that challenges traditional annual goal-setting. Instead of planning for twelve months, the authors propose focusing on twelve-week cycles to achieve greater results through clarity, accountability, and urgency. The book provides practical frameworks for setting measurable goals, tracking progress, and maintaining consistent performance.
Read SummaryKey Insights from Brian Moran
Core Idea 1: Escaping the Trap of Annual Goal-Setting
Most people live their professional and personal lives governed by the tyranny of the calendar. We measure our progress in years and treat December 31st as the only finish line that matters. But the problem with annual goals is that they encourage procrastination and mediocrity. When you believe you...
From The 12 Week Year
Core Idea 2: Vision and the Power Behind Purpose
No system of execution can thrive without a compelling vision at its center. In the 12 Week Year, I emphasize that vision is not a slogan—it’s your emotional anchor, your driving reason to act. Without a powerful why, plans crumble under the weight of distraction and resistance. Too often, people se...
From The 12 Week Year
About Brian Moran
Brian P. Moran is a business consultant and speaker specializing in performance management and leadership. Michael Lennington is an executive coach and consultant focused on strategic execution and productivity improvement.
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Brian P. Moran is a business consultant and speaker specializing in performance management and leadership.
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