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Bernard Garrette, Corey Phelps, Olivier Sibony Books

1 book·~10 min total read

Bernard Garrette is a Professor of Strategy at HEC Paris. Corey Phelps is Dean and Professor at McGill University.

Known for: Cracked It!: How to Solve Big Problems and Sell Solutions Like Top Strategy Consultants

Books by Bernard Garrette, Corey Phelps, Olivier Sibony

Cracked It!: How to Solve Big Problems and Sell Solutions Like Top Strategy Consultants

Cracked It!: How to Solve Big Problems and Sell Solutions Like Top Strategy Consultants

strategy·10 min read

Cracked It! is a practical guide that teaches readers how to tackle complex problems and communicate solutions effectively, using the structured thinking methods employed by top strategy consultants. The authors, professors at leading business schools, combine theory and practice to offer a step-by-step approach that helps develop problem-solving and persuasion skills in business contexts.

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Key Insights from Bernard Garrette, Corey Phelps, Olivier Sibony

1

Why Traditional Problem-Solving Fails

In organizations everywhere, people jump prematurely to solutions. They equate movement with progress, and data gathering with insight. However, when problems are ill-structured—ambiguous, multifaceted, or shaped by politics—these ad hoc approaches collapse. Traditional problem-solving fails not bec...

From Cracked It!: How to Solve Big Problems and Sell Solutions Like Top Strategy Consultants

2

The Four-Step Approach: Define, Diagnose, Design, Deliver

At the heart of our method lies a four-step approach that top strategy consultants use instinctively but systematically. The first step, *Define*, ensures you frame the right problem. Every great project begins here, with the discipline to challenge the initial question. A problem statement must be...

From Cracked It!: How to Solve Big Problems and Sell Solutions Like Top Strategy Consultants

About Bernard Garrette, Corey Phelps, Olivier Sibony

Bernard Garrette is a Professor of Strategy at HEC Paris. Corey Phelps is Dean and Professor at McGill University. Olivier Sibony is a Professor at HEC Paris and a former Partner at McKinsey & Company. All three are recognized experts in strategy and business decision-making.

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Bernard Garrette is a Professor of Strategy at HEC Paris. Corey Phelps is Dean and Professor at McGill University.

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