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Ash Ali And Hasan Kubba Books

1 book·~10 min total read

Ash Ali is a British entrepreneur and the first marketing director of Just Eat, helping it become a billion-dollar company. Hasan Kubba is a startup mentor and entrepreneur with experience in business strategy and growth.

Known for: The Unfair Advantage: How You Already Have What It Takes to Succeed

Books by Ash Ali And Hasan Kubba

The Unfair Advantage: How You Already Have What It Takes to Succeed

The Unfair Advantage: How You Already Have What It Takes to Succeed

entrepreneurship·10 min read

The Unfair Advantage explores how personal circumstances, unique experiences, and hidden strengths can be leveraged to achieve success in business and life. The authors argue that success is not solely determined by hard work or talent but by recognizing and using one’s own 'unfair advantages'—factors such as background, personality, and network—that others may not have. Drawing from their entrepreneurial journeys, Ali and Kubba provide a practical framework for identifying and maximizing these advantages to create opportunities and overcome obstacles.

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Key Insights from Ash Ali And Hasan Kubba

1

Rethinking Meritocracy and the Myth of a Level Playing Field

We live in a culture obsessed with meritocracy—the idea that success is purely the result of talent and effort. It’s an appealing story because it makes success feel fair, predictable, and deserved. But when you look more closely, you see that the world doesn’t actually work that way. Some people st...

From The Unfair Advantage: How You Already Have What It Takes to Succeed

2

Discovering the MILES Framework

We developed the MILES framework to map the different types of advantages people possess. MILES stands for Money, Intelligence and Insight, Location and Luck, Education and Expertise, and Status. Each letter captures a dimension of opportunity that can amplify your efforts—or constrain them if you i...

From The Unfair Advantage: How You Already Have What It Takes to Succeed

About Ash Ali And Hasan Kubba

Ash Ali is a British entrepreneur and the first marketing director of Just Eat, helping it become a billion-dollar company. Hasan Kubba is a startup mentor and entrepreneur with experience in business strategy and growth. Together, they co-authored The Unfair Advantage, which won the Business Book o...

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Ash Ali is a British entrepreneur and the first marketing director of Just Eat, helping it become a billion-dollar company. Hasan Kubba is a startup mentor and entrepreneur with experience in business strategy and growth. Together, they co-authored The Unfair Advantage, which won the Business Book of the Year Award in 2021.

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Ash Ali is a British entrepreneur and the first marketing director of Just Eat, helping it become a billion-dollar company. Hasan Kubba is a startup mentor and entrepreneur with experience in business strategy and growth.

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