Phil Rosenzweig Books
Phil Rosenzweig is a professor of strategy and international management at IMD in Lausanne, Switzerland. His research focuses on corporate strategy, decision-making, and the psychology of management.
Known for: The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers
Books by Phil Rosenzweig
The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers
The Halo Effect is a critical examination of the myths and misconceptions that pervade business thinking. Phil Rosenzweig, a professor at IMD, challenges the pseudoscientific explanations often used to justify corporate success or failure. Through case studies and analysis, he exposes how cognitive biases and flawed research methods lead managers to draw false conclusions about what drives performance, urging readers to adopt a more rigorous and skeptical approach to business analysis.
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The Halo Effect Defined
Imagine walking into a company headquarters that radiates success. Everyone seems vibrant, the workspace hums with energy, and the press calls the CEO a visionary. You’d probably attribute that vibrancy to the culture, the strategy, the leadership—every factor appears excellent. This is the Halo Eff...
From The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers
The Delusion of Correlation and Causality
One of the most persistent mistakes in business thinking is to assume that correlation is the same as causation. Researchers say that successful firms have motivated employees, strong cultures, or innovative management systems. But do those attributes cause success—or do they simply appear when the ...
From The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers
About Phil Rosenzweig
Phil Rosenzweig is a professor of strategy and international management at IMD in Lausanne, Switzerland. His research focuses on corporate strategy, decision-making, and the psychology of management. Before joining IMD, he taught at Harvard Business School and has written extensively on the intersec...
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Phil Rosenzweig is a professor of strategy and international management at IMD in Lausanne, Switzerland. His research focuses on corporate strategy, decision-making, and the psychology of management. Before joining IMD, he taught at Harvard Business School and has written extensively on the intersec...
Phil Rosenzweig is a professor of strategy and international management at IMD in Lausanne, Switzerland. His research focuses on corporate strategy, decision-making, and the psychology of management. Before joining IMD, he taught at Harvard Business School and has written extensively on the intersection of leadership, performance, and perception in business.
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Phil Rosenzweig is a professor of strategy and international management at IMD in Lausanne, Switzerland. His research focuses on corporate strategy, decision-making, and the psychology of management.
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