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Peter Shankman Books

2 books·~20 min total read

Peter Shankman is an American entrepreneur, author, and keynote speaker known for his work in marketing, social media, and productivity. Diagnosed with ADHD, he has become an advocate for neurodiversity and the positive potential of ADHD traits in business and creativity.

Known for: Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain, Zombie Loyalists: Using Great Service to Create Rabid Fans

Key Insights from Peter Shankman

1

Understanding the ADHD Brain

The ADHD brain is wired differently—but different doesn’t mean broken. In fact, it’s built for creativity, excitement, and quick thinking. The challenge lies in dopamine regulation. Dopamine is the neurotransmitter responsible for reward, focus, and motivation. In individuals with ADHD, dopamine lev...

From Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain

2

The Power of Structure

Structure isn’t the enemy of creativity—it’s its foundation. For the ADHD mind, systems and routines serve as a scaffolding for freedom. When everything else is in place, the brain has space to run wild where it matters. I used to resist structure because it felt restrictive. But over time, I learn...

From Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain

3

The Problem with Modern Marketing

Let’s face it—marketing has a trust problem. Consumers are skeptical, and they should be. They’ve been oversold and underwhelmed for too long. Traditional advertising has lost its punch. Television commercials, banner ads, even influencer endorsements—most of them blur into background noise. We’ve r...

From Zombie Loyalists: Using Great Service to Create Rabid Fans

4

The Power of Great Service

The simplest truth in business is that great service is the best marketing. That insight might sound obvious, but very few companies live by it. Service isn’t just about handling problems—it’s about creating moments that remind customers why they chose you in the first place. I’ve seen airlines tur...

From Zombie Loyalists: Using Great Service to Create Rabid Fans

About Peter Shankman

Peter Shankman is an American entrepreneur, author, and keynote speaker known for his work in marketing, social media, and productivity. Diagnosed with ADHD, he has become an advocate for neurodiversity and the positive potential of ADHD traits in business and creativity.

Frequently Asked Questions

Peter Shankman is an American entrepreneur, author, and keynote speaker known for his work in marketing, social media, and productivity. Diagnosed with ADHD, he has become an advocate for neurodiversity and the positive potential of ADHD traits in business and creativity.

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Get AI-powered summaries with key insights from 2 books by Peter Shankman.