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Lee LeFever Books

1 book·~10 min total read

Lee LeFever is the founder of Common Craft, a company known for creating simple explanatory videos that make complex subjects easy to understand. He is recognized as a pioneer in the field of explanation and visual communication, helping organizations and individuals communicate more clearly.

Known for: The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand

Books by Lee LeFever

The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand

The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand

communication·10 min read

The Art of Explanation helps readers learn how to make complex ideas easy to understand. Lee LeFever, founder of Common Craft, provides a practical framework for crafting clear, concise, and engaging explanations that connect with audiences. The book offers tools and techniques for improving communication, storytelling, and presentation skills, making it valuable for professionals, educators, and entrepreneurs who need to explain ideas effectively.

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Key Insights from Lee LeFever

1

Understanding the Curse of Knowledge

One of the biggest barriers to clear communication is the curse of knowledge. The moment you become an expert on a subject, you lose the ability to imagine what it’s like not to know it. You take for granted certain assumptions, skip over the basics, and communicate in shorthand that only fellow exp...

From The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand

2

What Makes a Good Explanation?

An effective explanation is not a description or a set of instructions—it’s an act of connection. A description tells what something is. Instruction tells how to do something. But an explanation tells *why it matters* and *how it fits into what the audience already knows.* In my framework, a good e...

From The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand

About Lee LeFever

Lee LeFever is the founder of Common Craft, a company known for creating simple explanatory videos that make complex subjects easy to understand. He is recognized as a pioneer in the field of explanation and visual communication, helping organizations and individuals communicate more clearly.

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Lee LeFever is the founder of Common Craft, a company known for creating simple explanatory videos that make complex subjects easy to understand. He is recognized as a pioneer in the field of explanation and visual communication, helping organizations and individuals communicate more clearly.

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