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Jennifer Lee Books

1 book·~10 min total read

Jennifer Lee is a business coach, author, and founder of Artizen Coaching. She specializes in helping creative entrepreneurs build sustainable businesses that reflect their passions and values.

Known for: Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur

Books by Jennifer Lee

Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur

Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur

entrepreneurship·10 min read

This book offers a holistic approach to entrepreneurship for creative professionals, blending business strategy with intuition and artistry. Jennifer Lee guides readers through developing a sustainable business model that aligns with their values and creative flow, using visual tools, right-brain planning methods, and practical exercises to balance creativity with profitability.

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Key Insights from Jennifer Lee

1

Integrating Creativity with Business Strategy

Traditional business models often separate creativity from execution, as if one belonged to a dreamer’s world and the other to hard-nosed realism. But as I show throughout this book, creativity and strategy thrive best when intertwined. Right-brain entrepreneurs approach decision-making through visi...

From Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur

2

Facing the Challenges of Creative Entrepreneurship

Every creative entrepreneur faces the same dilemma: how to honor art without sacrificing financial viability. The left-brain world of budgets and timelines can seem suffocating, and many creatives freeze at the thought of 'selling' themselves. But in this book, I argue that selling isn’t a betrayal ...

From Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur

About Jennifer Lee

Jennifer Lee is a business coach, author, and founder of Artizen Coaching. She specializes in helping creative entrepreneurs build sustainable businesses that reflect their passions and values. Her work integrates right-brain thinking with practical business strategies.

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Jennifer Lee is a business coach, author, and founder of Artizen Coaching. She specializes in helping creative entrepreneurs build sustainable businesses that reflect their passions and values.

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