Jeff Shore Books
Jeff Shore is a sales expert, keynote speaker, and author known for his practical and psychology-based approach to sales training. He has worked with major companies worldwide, helping sales teams improve performance through customer-focused strategies.
Known for: Follow Up and Close the Sale: Make Easy (and Effective) Follow-Up Your Winning Habit
Books by Jeff Shore
Follow Up and Close the Sale: Make Easy (and Effective) Follow-Up Your Winning Habit
In this book, award-winning sales coach Jeff Shore teaches sales professionals how to master the art of follow-up. By applying buyer psychology, readers learn to personalize their approach, serve customers effectively, and close more deals. Shore emphasizes that follow-up is not just a task but a mindset that transforms 'no' into opportunities for success.
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Understanding Buyer Psychology
The foundation of effective follow-up begins with understanding how people buy. Most of the time, customers don’t make rational, linear decisions. They make emotional ones, influenced by fear, hope, uncertainty, and trust. Your job is not to ‘convince’ someone but to help them feel safe and confiden...
From Follow Up and Close the Sale: Make Easy (and Effective) Follow-Up Your Winning Habit
The Emotional Connection
Every purchase begins and ends with emotion. Buyers decide based on how they want to feel—secure, proud, relieved, wise—and then justify that choice with logic. Your follow-up, therefore, should not just deliver information but emotion. It should reassure and reignite. When I consult with teams, I ...
From Follow Up and Close the Sale: Make Easy (and Effective) Follow-Up Your Winning Habit
About Jeff Shore
Jeff Shore is a sales expert, keynote speaker, and author known for his practical and psychology-based approach to sales training. He has worked with major companies worldwide, helping sales teams improve performance through customer-focused strategies.
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Jeff Shore is a sales expert, keynote speaker, and author known for his practical and psychology-based approach to sales training. He has worked with major companies worldwide, helping sales teams improve performance through customer-focused strategies.
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